Among the alternatives to the LaTeX default font Computer Modern, one of the nicest is the Lucida family.
The TeX user group has offered the fonts at a discount for members for a while now. They charge $90 for members for the complete set (the non-member price is $140).
An alternative vendor is PCTeX, who normally charge $129 for the complete set of Lucida fonts. PCTeX has an “academic price” of $99, which is almost as good as the TUG-membership price.
But what occasioned this particular post is that PCTeX is offering a special sale right now: $79 as the academic price for the complete set of Lucida fonts.
[I already have the fonts and use them for some projects, e.g. the circulation manuscript of this paper.]